Meet Beth Allen

One of the biggest mistakes I see rookie marketers make, both online and offline, is focusing on the features of their business, product or service, rather than the benefits. This is an essential ingredient in the sales process, and if you want more YESES in your business, then this is a critically important message for [...]

I’ve been engaged in social media for close to two months now, and have seen many things that inspire me and many things that just plain bewilder me. I know a lot of it boils down to personal preferences and what you’re ultimately looking to create here online, but for anyone looking to create real, [...]

If you have, awesome!  I’m so thrilled to be on this adventure of growth and limitless possibility with you!  There is no better path than to know that you have an alliance of like-minded, passionate and committed people who have your back and know how to have fun in the process! And if you haven’t [...]

Happy New Year everyone! Welcome to my first ever video blog! When one of my Tribe mentors, Jon Alfredsson, proposed a 30 Day Video Challenge, I have to be honest, I was extremely hesitant.  A video a day when I’d only made one video ever AND it took me endless takes to feel satisfied with?!?  [...]

Let me start by saying that I’m relatively new to the social media and online marketing scene, and so far I am having an absolute blast.  I am not just here to dip my toe in either.  I am here to dive in, fully immerse myself and hopefully both find and share many pearls along [...]